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The Watercooler
Krogers Has Gone Crazy!
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<blockquote data-quote="meowbunny" data-source="post: 146703" data-attributes="member: 3626"><p>Sounds pretty smart to me. Over 50&#37; of gift cards are never used. Some states allow gift cards to have expiration dates; some don't. Some states allow gift cards to start charging a monthly fee if not used within a certain period of time; some don't. Grocery gift cards are frequently used to purchase the luxury foods, which have bigger markups, rather than necessities. No matter what, it pretty much guarantees that purchases will be made in their store. Sounds like an excellent marketing tool.</p></blockquote><p></p>
[QUOTE="meowbunny, post: 146703, member: 3626"] Sounds pretty smart to me. Over 50% of gift cards are never used. Some states allow gift cards to have expiration dates; some don't. Some states allow gift cards to start charging a monthly fee if not used within a certain period of time; some don't. Grocery gift cards are frequently used to purchase the luxury foods, which have bigger markups, rather than necessities. No matter what, it pretty much guarantees that purchases will be made in their store. Sounds like an excellent marketing tool. [/QUOTE]
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Krogers Has Gone Crazy!
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